Media Kit

TYPE-IN™ Ads consistently outperform standard display media

• 11x improvement in awareness
• 12x association
• 7x recall
• 16x favorability
• 8x intent

Across all campaigns, we've seen:

• 1.4% CTR
• 50% engagement rate

• Bit rates: Greater than 2Mbps
• Minimum Resolution: 720p
• Color: depth 32-bit, RGB, Pixel Aspect Ratio Square
• Key frames: every 1 second
• Frame rate: 24 frames per second
• Recommended codecs for video asset submission: MOV, MP4, MPEG2 (H.264/AAC) 7. Unusable formats: FLV, SWF
• Aspect ratio: 16:9 (wide screen). We will scale/crop the submission to fit our player
• 15 second videos are preferred over 30 second for standard 300x150 video CAPTCHA ads. - 15 second videos have:
  
  • higher solve rate
  • better resolution due to file size limitations
  • better user experience with the advertiser's brand
• Both 15 and 30 second video assets can be used for Pre-Roll ads
  1. All Pre-Roll ads are 30 seconds in total ad experience duration
  2. 15 second videos are followed by an extended still image (end art card) to achieve the required 30 second Pre-Roll length

"I'm excited to see Solve Media's innovation within a very overlooked space: creative units. Solve has united the trifecta of media+creative+research which should help deliver measurable recall beyond most traditional ad units."

Darren Herman, Chief Digital Media Officer, The Media Kitchen/kbs+p

"Impressions are no longer scarce, but attention has never been scarcer. In the face of incredibly shrinking click-through rates, Solve Media delivers an engagement that makes attention more active, and aids brand message recall in a very unique way."

Ian Schafer, CEO, Deep Focus

"In the past, guaranteeing online audience attention has been a challenge. Through a simple interface, and a desirable value exchange, Solve Media's platform has cracked the code to deliver engagement with no wasted inventory."

Chad Stoller, Managing Partner, IPG Media Lab

"We are constantly looking for innovative products that deliver on engagement and have found that this Pre-Roll offering ensures consumers are truly interacting with our brand and remembering our messages."

Dionne Colvin, national marketing media manager, Toyota

"We chose Solve Media's TYPE-IN™ ad platform believing it would provide the best online vehicle to ensure consumers engaged with our ad and remembered our 'Vacation Pay' message. In fact, brand recall was 122 percent greater among consumers exposed to the ad, and it drove traffic to the campaign website where people could book their hotel stay directly."

Steve Ekdahl, Director of Brands & Marketing, InterContinental Hotels Group

"Confirming that users are actually watching our videos is a very important part of building awareness for upcoming theatrical releases through online media. This goal is often difficult to achieve, and Solve Media's TYPE-IN™ approach offers us a unique and engaging solution to the problem."

Lindsay Dye, Digital Media Manager at Universal Pictures